Hello everyone, I am Xiao Zhang from the marketing department of PLY-PACK packaging machine factory. Recently, our factory’s news column is about to be updated! Today I want to talk to you about how the east wind of cross-border e-commerce has made our multilingual smart labeling equipment popular.
Recently, according to industry reports, the scale of the global cross-border e-commerce market has been rising, and it is expected to exceed 8 trillion US dollars by 2027! The import and export volume of our domestic cross-border e-commerce has also been rising year by year. Last year, it directly reached 2.63 trillion yuan, an increase of 10.8%! Behind this, it is inseparable from the silent support of the packaging machine. Think about it, so many cross-border products, from electronic products to snacks, which one does not need to be accurately packaged and labeled? At this time, our multilingual smart labeling equipment will come in handy!
In the past, the biggest headache for cross-border e-commerce was the language problem. Different countries have different labeling requirements, and manual labeling is inefficient and prone to errors. Now, our equipment can automatically identify order information and generate multi-language labels with one click! English, French, Arabic... All mainstream languages in the world are handled, and special symbols and patterns can be customized according to customer needs. Last week, we delivered equipment to a foreign trade company in Zhejiang, and their manager was happy to praise: "This efficiency has more than tripled the order processing volume!" Speaking of packaging machines, our PLY-PACK has put a lot of effort. The equipment has a built-in AI visual inspection system, and the labeling accuracy can reach ±0.1 mm, which is ten times faster than manual! Moreover, we have also cooperated with an international logistics giant to develop an integrated solution of "intelligent sorting + automatic labeling". From the warehouse to the customs, the label information of the goods can be traced throughout the process, and the customs clearance efficiency has increased by 40%! Recently, I came into contact with a customer in Shenzhen. They mainly do business in the European and American markets, and they were always troubled by the return rate before. After using our multi-language intelligent labeling equipment, the product information is displayed more accurately, and the return rate has dropped directly by 25%! Customers also reported that when overseas consumers see "native language labels", their willingness to buy is significantly enhanced, and the repurchase rate is high!
Of course, we are not satisfied with the status quo. The technical team is developing a new generation of equipment and is preparing to add blockchain technology to make label information more anti-counterfeiting and more transparent. Colleagues in the marketing department are also busy expanding the Southeast Asian market. I heard that the demand in Thailand and Vietnam is particularly strong!
Watching the cross-border e-commerce ship sailing farther and farther, our PLY-PACK's multi-language smart labeling equipment must keep up with the pace! After all, packaging machines are not just packaging tools, but also a "language bridge" connecting the global market. In the future, we will continue to deepen our technology and help more companies "label" internationally!
