When debugging equipment in the workshop, customers often point to the assembly line and ask: "Your fully automatic milk packaging machine is not cheap, what is the secret?" Today I will take you to lift the curtain and see the three major breakthroughs prepared by our factory for dairy companies.
The first move: modular customization solution
The case done for a ranch in Inner Mongolia last year is the most illustrative - they have to deal with both fresh milk in glass bottles and ambient temperature milk in Tetra Pak. Although the price of fully automatic milk packaging machines from most suppliers on the market is low, the line change and transformation fee is often increased by 30%. Our engineers came to the customer's home with a module library and demonstrated on site how to switch the filling head like building blocks. The customer decided on the spot: "This solution looks more expensive for a fully automatic milk packaging machine, but the cost of the transformation saved can buy another half of the production line!"
The second trick: Dynamic compensation system for yield rate
Last month, Mr. Wang from a dairy company in East China did the math for us: their old equipment wasted 2,000 packaging materials for every hour of downtime. The visual inspection system equipped in our new model can identify leaks or sealing defects within 0.5 seconds, and what's more, it can automatically adjust the parameters of the subsequent 30 stations. Now the packaging yield rate in their workshop is stable at more than 99.2%. Mr. Wang smiled and said: "The money saved on packaging materials in the past six months alone is enough to cover the price difference of the fully automatic milk packaging machine."
The third trick: Intelligent energy consumption control platform
Many customers only look at the price of the fully automatic milk packaging machine when comparing prices, but ignore the hidden costs. We found a big problem with the smart meters installed in a factory in Xinjiang: their old equipment actually consumed 30% of the full load in standby mode! Now the new equipment not only displays the energy consumption curve in real time, but also automatically switches to energy-saving mode. Last week, the workshop director Lao Li called to report the good news: "The electricity bill has dropped by 18% compared with the same period last year. This is really saving money!"
Cooperating colleagues are often curious: "The price of your factory's fully automatic milk packaging machine is obviously 8%-15% higher than the market average, why are there more orders?" The answer lies in the case of a Qinghai customer - they came to us with three quotations. We did not rush to discuss the price, but first sent a technical team to stay on site for three days to understand their production plan, packaging material inventory, and even the temperature and humidity of the workshop. The final full-cycle cost accounting report shows that although the equipment procurement cost is 120,000 more, it can save 380,000 in operation and maintenance costs within five years. This report has now become a procurement template for their board of directors.
The "ranch scenic area special edition" equipment that our workshop is currently debugging is a vivid example. The customer needs to make portable yak milk in a minus 20¡æ environment. The price of ordinary fully automatic milk packaging machines is indeed cheap, but they can't withstand the extreme climate of the plateau. We not only redesigned the cold-resistant transmission system, but also upgraded the anti-icing conveyor belt for free. Looking at the equipment running smoothly during the test, the customer's purchasing manager sighed: "Only then did I understand that the price of good equipment is full of life-saving functions."
During the return visit last quarter, I was impressed by the data on the wall of the Hebei customer's workshop-their 200-type equipment has been running continuously for 180 days without stopping, and the average daily output is 15% higher than the old equipment. The old master touched the gold-stamped production log and said: "I thought the price of the fully automatic milk packaging machine was too expensive back then, but now I hope it will break down quickly so that I can find a reason to replace it with other production lines!" This sweet trouble may be the best reward for our insistence on value-based pricing.
Standing in front of the observation window of the packaging workshop, watching the newly-launched equipment undergoing final inspection, I suddenly remembered what the factory manager often said: "What customers want is not the cheapest price for a fully automatic milk packaging machine, but a choice they will not regret for 30 years." It is this obsession that makes us willing to spend an extra three months on the R&D cycle and extend the life of each component by another 10%.
