The R&D workshop in the factory has been particularly busy recently, and three newly landed customized coffee packaging machines are being debugged. The old Li in charge of assembly wiped his sweat and sighed: "These days, you have to understand the aesthetics of coffee when making equipment. Yesterday, the customer insisted on triangular packaging bags, saying that he wanted to restore the angularity of coffee beans."
This is really to the point! Now the trend of the coffee industry is more and more "small and beautiful", and our factory's customized coffee packaging machine is born for these special needs. The machine that was just delivered to a manor in Yunnan last week can not only handle irregular-shaped sun-dried coffee powder, but also specially developed the bamboo fiber packaging film adaptation function. I heard that the specialty coffee they packaged with this equipment was sold out in the market, and the packaging bags became check-in props.
The case that we are most proud of is the special-shaped packaging solution we made for the coastal creative studio. They wanted to make the cold brew coffee powder into a piano key-shaped hanging ear bag, and the existing coffee packaging machines on the market could not handle this special shape at all. Our engineers iterated five sets of molds in three months. Now this equipment can not only maintain a stable output per minute, but also press the 0.1 mm decorative groove clearly. When the customer accepted it, he joked: "Is there an aesthetic chip in your machine?"
In fact, there is no black technology, but we have grasped the pulse of the niche market demand. Now many emerging coffee brands do not want "mainstream goods" and only choose packaging designs that can tell stories. Our factory's flexible production system comes in handy-the same customized coffee packaging machine is still making 250g kraft paper cans in the morning, and it can switch to 20g three-dimensional tea bag packaging in the afternoon. Last month, we made a recyclable packaging production line for a customer in Northeast China, and even achieved mixed production of packaging bags of different materials.
When Xiao Zhao, a trend observer of the coffee industry, visited the factory, he stared at the equipment being tested for a long time: "Your special-shaped packaging solution can be regarded as a thorough understanding of the consumer psychology of Generation Z." This is true. Nowadays, young people buy coffee for both unique flavors and packaging that can be posted on WeChat Moments. The embossed hot stamping module we recently developed allows customized coffee packaging machines to simultaneously emboss the brand logo when sealing. A customer reported that the search volume increased by 30% after the product was put on the shelves.
Of course, the most feared thing about customization is cost out of control. I remember that last year a startup wanted to produce 5,000 limited edition coffees per month, and the minimum order quantity of the common coffee packaging machines on the market started at 50,000. We have specially optimized the rapid mold change system, and now small and medium-sized customers can also afford customized services. The day before yesterday, I received the sample they sent. The mini hexagonal packaging box contained three flavors of coffee powder, and the lid was also branded with the founder's handwritten signature.
Walking in the aisle of the workshop, looking at these busy customized coffee packaging machines, I suddenly remembered what the old factory manager said five years ago: "Don't complain about the small order. Being able to serve every special demand is the ability of our factory." Now more and more customers come to us with wild ideas. Some want to press coffee powder into Lego shapes, some need degradable corn fiber packaging, and some want to include a mini coffee spoon in the bag - these requirements that sound like custom clothing are becoming a new battlefield for coffee packaging machines.
At the industry exhibition next month, we will bring the latest "Variety Star" series to the show. This customized coffee packaging machine can not only handle more than 30 kinds of special-shaped packaging, but also has a built-in intelligent flavor matching system. At that time, you are welcome to come to the booth for a cup of special coffee, which uses the "blind box version" mixed powder packaged by our own equipment - the packaging pattern of each bag is different. Five years ago, we dared not think of this!
